Landing Page Speed Test: Find and Fix What's Slowing You Down
Page speed directly affects your conversion rate. Amazon found each 100ms delay cost 1% in sales. Google uses Core Web Vitals as a ranking signal. If your page is slow, you're losing traffic and conversions.
How to Test Landing Page Speed
Google PageSpeed Insights: free, shows real-world Core Web Vitals data for your URL. GTmetrix: shows waterfall diagram of every resource loading. Chrome DevTools Lighthouse: run a local audit without needing to submit to an external tool. WebPageTest: advanced testing from different locations and devices.
The Highest-Impact Speed Fixes
In order of impact: (1) Image optimization — compress and convert to WebP. (2) Remove unused JavaScript — scripts are the biggest culprit for slow TTI. (3) Enable CDN for static assets. (4) Defer non-critical scripts (analytics, chat widgets). (5) Use system fonts instead of loading custom fonts. These 5 fixes resolve 80% of landing page speed issues.
See How Your Landing Page Performs
Racoonn shows you real visitor behavior — heatmaps, session recordings, and conversion insights — so you know exactly what to fix.
Test My Landing Page Free →Speed Affects Behavior, Not Just Rankings
Fast pages also change how users behave. Users on faster pages scroll more, engage more, and convert more. After improving page speed, verify the behavioral improvement — not just the PageSpeed score — with session recording tools.
Frequently Asked Questions
What is a good landing page load time?
Under 2.5 seconds for LCP (Largest Contentful Paint) is Google's threshold for "good." For conversion, under 2 seconds is better. Every 1-second delay reduces conversions approximately 7%.
How do I check my landing page Core Web Vitals?
Google PageSpeed Insights (pagespeed.web.dev) shows real-world CWV data from Chrome User Experience Report data. Google Search Console also shows Core Web Vitals for all pages on your site.
What causes slow landing pages?
Unoptimized images (biggest cause), too many third-party scripts, no CDN, render-blocking JavaScript, and large CSS files. Use PageSpeed Insights to identify your specific bottlenecks.